Social media survey

June 23, 2009 · by Espen André Øverdahl

Opera has conducted an internal survey of its employees worldwide to see how active and present they were in various social media. Basically, we talk the talk, but do we also walk the walk?

We wanted to dig deeper to see what sites and tools which were used.

Without further ado, here are the results of our social media survey.

Top social media sites

YouTube	73.0%
Wikipedia	72.7%
Facebook	68.9%
LinkedIn	59.9%
MyOpera	49.7%
RSS Feeds	31.1%
Twitter	30.8%
Digg	30.5%
Flickr	30.4%
Last.fm	20.8%
Other	18.7%
Google Video	12.1%
Nasza-klasa.pl	11.4%
Delicious	8.3%
MySpace	7.3%
Orkut	5.5%
Veoh	3.1%
MSN Space	3.1%
MetaCafe	2.8%
LiveJournal	2.4%
StumpleUpon	2.4%

Frequency of use of Social Networks, Media, and Tools

Few Times a Day	39.0%
Once a Day / Every Other Day	23.3%
Rarely	13.9%
Every So Often	11.6%
Hourly	9.2%
Never	3.1%

Purpose of use of Social Networks, Media, and Tools

Social / Community	75.8%
Content Sharing	58.9%
Research / News	55.1%
Fun / Games	35.4%
Networking / Recruiting	31.9%
Advertising / Marketing	10.2%
Dating	5.3%

Readers' comments 20

Left under the original article, as archived.

Andrew NguyenTuesday, June 23, 2009 8:37:53 PM
Interesting.
random414Tuesday, June 23, 2009 9:21:21 PM
Ted MillerTuesday, June 23, 2009 10:05:13 PM
Its posted! -->
SteelRealmTuesday, June 23, 2009 10:50:32 PM
/. is missing =(
Ryan OctavianusWednesday, June 24, 2009 12:55:14 AM
no reddit?

RSS Feeds is a social media site?
Barraco Mármol JerónimoWednesday, June 24, 2009 2:35:43 AM
wikipedia? social? hahahaha
ØWednesday, June 24, 2009 2:53:11 AM
facebook before twitter...interesting.
CharlieWednesday, June 24, 2009 4:52:35 AM
Only half your people use My Opera.

Sad how far down the list LiveJournal is. I wish it weren't dying.
Yeni SetiawanWednesday, June 24, 2009 10:37:07 AM
Poor Friendster, it's missing
FernandoWednesday, June 24, 2009 5:13:01 PM
YouTube rules!!
FataLWednesday, June 24, 2009 10:26:24 PM
30% use Digg.
Where is Reddit?
PinkylalaThursday, June 25, 2009 11:24:15 AM
Thanks for the update,
KonstantinFriday, June 26, 2009 7:04:45 PM
So, it looks like Opera developers has to pay a lot of attention to video support
Also they may make a support to most popular sites via widgets or more closer integrity.

To all: people, look around! We are so 'modern' that even use internet connection so much for speaking with pal from neighbouring house!

It's summer season now, let's make chats and meeting outdoors!
But attend MyOpera also possible outdoors
Olayiwola tundeSaturday, June 27, 2009 9:47:08 PM
I was xpectin twitter 1st or 2nd
techlawsamMonday, June 29, 2009 2:37:49 PM
this could be an incentive for Opera to make the browser "more powerful"for media, having support for silverlight , more media rich capabilities (expanded and moving foward on playing media w/o plugins or any external media player)
LarryJWWednesday, July 1, 2009 7:29:26 PM
Myspace has at least a million users compared to Opera's two million, yet Opera is outperforming it? Size is no guarantee of quality I guess.
DanielFriday, July 3, 2009 3:41:22 PM
YouTube: 73.0%
...
Metacafe: 2.8%
djaidaMonday, July 6, 2009 2:04:48 PM
I'm an avid LiveJournal user, yet never access it thru Opera. Why? No LiveJournal Addon. If there was something that would provide me with such functionality, I'd probably use it more.
Ice ArdorTuesday, July 7, 2009 7:20:41 AM
Purpose of use of Social Networks, Media, and Tools
.... Procrastinating / wasting time.
Come on. You know that's why you do it. It's not like poking someone on Facebook really gets you anywhere in life besides filling your personal self-esteem cookie jar.
Ever3stFriday, July 10, 2009 8:12:26 AM
it's StumbleUpon with a B